Top Selling Mobiles In India (2019)

Top Selling Mobiles In India (2019)

There are many bestselling smartphones across price categories in India. If you want to get your hands on such a smartphone, then we have listed some of these bestselling smartphones that you can buy right now.

List of Best Selling Phones in India

Redmi, a sub-brand of Xiaomi, launched the Redmi Note 9 Pro smartphone with a lot of attractive features. It packs Qualcomm Snapdragon 720G SoC octa-core processor under the hood. It is available in two variants with 4GB RAM paired with 64GB storage for Rs. 12,999 and 6GB RAM with 128GB storage for Rs. 14,999. The Redmi Note 9 Pro comes with a quad-camera setup with a 48MP primary sensor, 8MP ultra-wide-angle lens, 5MP macro lens, and a 2MP depth sensor. There’s a 16MOP selfie camera that also supports face unlock. There’s also a 5,020mAh battery on the smartphone, an added feature to make it one of the bestselling phones.

Realme 6 Pro

Realme 6 Pro is another best selling smartphone that features a 6.6-inch FHD+ display with a dual punch-hole cutout. The Realme 6 Pro ships with the Qualcomm Snapdragon 720G chipset under the hood. There are three variants with 6GB RAM paired with 64GB storage for Rs. 17,999; 6GB RAM + 128GB storage for Rs. 18,999, and lastly 8GB RAM + 128GB storage for Rs. 19,999. The Realme 6 Pro is one of the first smartphones to support ISRO NavIC technology. On the camera front, the smartphone features a quad-camera setup at the back with a 64MP primary sensor, 8MP ultra-wide-angle lens, 12MP telephoto lens, and a 2MP depth sensor. The main camera can record 4K videos at 30fps. There’s a dual-camera setup in the front with a 16MP selfie shooter and an 8MP ultra-wide-angle lens.

The Samsung Galaxy S10 Lite bestows a 6.7-inch FHD+ Super AMOLED Plus Infinity-O display. The hardware aspects of the smartphone include an octa-core Snapdragon 855 SoC teamed up with 8GB RAM and 128GB storage space. Based on Android 10 topped with One UI 2.0, the Galaxy S10 Lite comes with hybrid dual SIM support, a 32MP selfie camera with f/2.2 aperture, an in-display fingerprint sensor, a USB Type-C port, Samsung Pay and a 4500mAh battery with 25W fast charging. There are triple cameras at the rear with a 48MP primary sensor with LED flash and f/2.0 aperture, a 12MP secondary ultra-wide sensor, and a 5MP macro lens with f/2.0 aperture.

Poco X2 flaunts a 6.67-inch FHD+ Reality Flow LCD display with a 120Hz refresh rate, 91% screen-to-body ratio, FHD+ resolution of 2400 x 1080 pixels, 20:9 aspect ratio and HDR10. Under its hood, the Poco X2 gets the power from a Snapdragon 730G with up to 8GB RAM, up to 256GB of storage space, liquid cooling and a 4500mAh battery with support for 27W fast charging. Running Android 10 topped with MIUI 11, the Poco X2 features a 64MP primary Sony IMX686 sensor with f/1.89 aperture and LED flash, an 8MP secondary 120-degree ultra-wide sensor with f/2.2 aperture, a 2MP tertiary depth sensor and a 2MP fourth macro lens with f/2.4 aperture. There is a 20MP selfie primary sensor with f/2.2 aperture and a 2MP secondary sensor at the front.

The Galaxy A51 adorns a 6.5-inch Infinity-O Super AMOLED Infinity display with a resolution of 2400 x 1080 pixels and an aspect ratio of 20:9. Under its hood, the Galaxy A51 uses an Exynos 9611 SoC teamed up with 6GB RAM, 128GB storage space space and a 4000mAh battery with 15W fast charging support. The other aspects of the Samsung Galaxy A51 include a quad-camera setup at its rear with a 48MP primary sensor with f/2.0 aperture and LED flash, a 12MP secondary 123-degree ultra-wide-angle lens, a 5MP tertiary depth sensor, and a 5MP fourth macro lens, a 32MP selfie camera, an in-display fingerprint sensor, and more.

Realme X2 Pro bestows a 6.55-inch FHD+ display with HDR10+ support, a 91.7% screen-to-body ratio of 91.7%, DC Dimming 2.0, and a 90Hz refresh rate. Under its hood, this smartphone uses the powerful Snapdragon 855 Plus processor paired with 12GB RAM and liquid cooling. The device gets the power from a 4000mAh battery with Super VOOC Flash Charge. There are quad cameras at the rear with a 64MP primary camera sensor and a 16MP selfie camera at the front.

Vivo S1 Pro bestows a 6.38-inch FHD+ Super AMOLED display with a 90% screen-to-body ratio. There are an octa-core Snapdragon 665 SoC, 8GB RAM and 128GB storage space. It runs Funtouch OS 9.2 on top of Android 9 Pie, features a quad-camera system at the rear with a 48MP primary camera sensor and a 32MP selfie camera. The other notable aspects of the Vivo S1 Pro are an in-display fingerprint sensor and a 4500mAh battery with 18W fast charging support.

Apple iPhone 11 is the successor of the iPhone XR and is the most affordable iPhone to be launched this year. It features an aluminum frame and glass back. The iPhone 11 flaunts a 6.1-inch display, dual rear cameras, Dolby Atmos, A13 Bionic SoC, which is touted to be the fastest chipset on a smartphone. One rear camera is a wide-angle lens with f/1.8 aperture while the other one is an ultra-wide-angle lens with a 120-degrees field of view. There is a 12MP front camera with slow-motion video recording and 4K video recording.

OnePlus 7T, the latest flagship smartphone from the company adorns a 6.55-inch FHD+ Fluid AMOLED display with a teardrop notch at its top, 3D Corning Gorilla Glass protection, 20:9 aspect ratio and 90Hz refresh rate. There is an in-display fingerprint sensor as well as seen on its predecessors. The OnePlus 7T makes use a Snapdragon 855 Plus SoC paired with 8GB RAM and 128GB/256GB of internal storage space. It has triple rear cameras with a 48MP primary Sony IMX586 sensor, OIS, EIS, 4K 60fps, Super Slow Motion video recording, a 16MP secondary 117-degree ultra-wide-angle lens with 2.5cm macro lens and f/2.2 aperture, and a 12MP tertiary telephoto lens.. The device has a 3800mah battery with Warp Charge 30T fast charging.

Apple iPhone XR

Apple iPhone XR features a 6.1-inch LCD Liquid Retina display. It gets the power from a A12 Bionic chipset. The key specifications of the smartphone include Apple A12 Bionic SoC, LTE Advanced, dual SIM support and wireless charging as the iPhone XS series. The inbuilt battery is Qi wireless charging compatible and comes with up to 15 hours of internet use.

Smartphone Market Share India – 2020 (Xiaomi Leads, Realme Loses)

Here is the latest smartphone market share for Q4 2019 (Oct-Nov-Dec-2020) and as per counterpoint research, Xiaomi is still the number 1 mobile brand in India with 27% Market Share.

Followed by Vivo that has a 21% share, and Samsung has slipped to third with a 19% share. This is one of the biggest upsets as Samsung has been number 2 in the market for more than 2 years (since Q4-2017). Oppo and Realme (Sub-brand of Oppo) have 12% and 8% share.

Realme is the new kid on the block but is growing alarmingly fast in the Indian market. Realme is an online-only brand launched in Q2 (May) 2018 and focuses on offering bang for buck products and is using all social media channels to fight Xiaomi.

Realme saw a sharp decline in sales in the last quarter but we are expecting a bounce-back in 2020 as they have a robust portfolio.

Realme recently shared they have shipped over 8 million mobiles in less than 1 year and sold 1 Million Realme C2 mobiles. Also, the company has launched several successful products like Realme 3, Realme 5, 5 PRO, Realme X, and XT, Realme X2, X2 Pro.

Mobile Brand	Smartphone Market Share Q4 2019	Smartphone Market Share Q3 2019	% Change
Xiaomi	27%	26%	1%
Samsung	19%	20%	-1%
Vivo	21%	17%	4%
Oppo	12%	8%	4%
Realme	8%	16%	-8%
Others	13%	13%	0%

Other brands including Apple, Lenovo, Motorola, LG, Google, Asus individually have less than 3% market share in India.

Huawei has suffered and has a huge sales drop in sales volume in the last quarter due to the US Ban. Also, their sub-brand Honor has started lay off after dwindling sales in Q2-2019 in India.

SOME INTERESTING FACTS ABOUT INDIAN MOBILE MARKET

India is the second-largest mobile market, ahead of the US with over 400 million smartphone users whereas China leads in terms of the number of users.

As per counterpoint research, about 33% of phones sold are in Rs. 11,000 to Rs. 18,000 price range, and is the fastest-growing segment.

India is the second-largest smartphone market after China, in 2019 158 million smartphones were shipped to India.

Chinese smartphone brands – Xiaomi, Oppo, Vivo, Realme, Oneplus accounts for over 72% of the mobiles sold in the country, while rest is taken by Samsung, Asus, Apple, and Google.

The Indian mobile market is growing rapidly and thanks to huge online discounts and aggressive launches the brands are able to sell huge volumes.

SMARTPHONE MARKET SHARE TREND 2016 – 2019

·         Top 5 brands capture close to 87% of the market and all the remaining brands’ fight for the 13% share.

BIGGEST SMARTPHONE BRANDS IN INDIA AND SUCCESS DRIVERS:

1.      Xiaomi – The Redmi Note 7 Pro / Note 8 PRO is killer phones for Xiaomi and even the affordable Xiaomi Redmi 7A/7/8/8A (sold more than 4 million units) is a growth driver. In the recent quarter, there is Redmi Note 8 PRO, Redmi Note 8 and the Redmi 7 Series fueling the growth of the brand in India.

2.      Samsung – Samsung has models like the M30, M30s, M20, M10, A30, A50 which are selling well in the entry and mid-range segment. While Note 10, Note 9 and the S10e/S10/ S10+ are top sellers in the higher segment.

3.      Vivo – Vivo also is playing strong in the mid-range market with several models such as the V15, V15 Pro, V17, V17 Pro and the Y series.

4.      Oppo – Though the report says that Oppo has a 7% market share and lags behind Vivo but if we include Realme, then it is ahead. The top sellers are F17 Pro, F17, Oppo Reno 2, Reno 2F, Reno 10X Zoom, A5, A9, K3.

5.      Realme – Realme is succeeding in India and now has a higher share than Oppo. The top sellers are Realme 5, Realme C2, Realme 5 Pro and the latest Realme X2, X2 Pro, XT, and the Realme X.

TOP 5 SMARTPHONE BRANDS IN INDIA Q4 2019: 

1.      Xiaomi – Market Share – 27%

2.      Vivo – Market Share – 21%

3.      Samsung – Market Share – 19%

4.      Oppo – Market Share – 12%

5.      Realme – Market Share – 8%

6.      Others (Apple, LG, Huawei, Asus, Google, Lenovo, Motorola, ITEL, etc) – Market Share – 13%

Another noticeable thing is Huawei the number 2 brand in the world is doing poorly in the Indian market. After the recent US Ban, they are struggling even more.

Nokia is also doing well as per the counterpoint research with the latest phones like the Nokia 4.2, Nokia 3.2 Plus, and Nokia 2.2, 6.2 Plus, Nokia 7.2.

Asus is also making a strong comeback in the market with the launch of the Zenfone Max Pro M1, M2 and the Zenfone 5Z, 6Z and the new ROG Phone II.

Apple is also making a comeback in the Indian market after dropping the price for iPhone XR and launching the iPhone 11 at a reasonable price.

The market report doesn’t share Apple’s market share in India but as per previous data, it should be less than 3%.

ONEPLUS AND APPLE MARKET SHARE IN INDIA (ESTIMATED)

Apple has a close to 3% market share in India and OnePlus has about a 2.0% share in the overall Indian market.

PREMIUM MARKET SHARE – ONEPLUS VS APPLE VS SAMSUNG (Q3-2019)

Also, the counterpoint research says that in the premium mobile segment (Greater than Rs. 30,000 or $400) Oneplus has a 35% market share, followed by Samsung 23% and Apple has a 22% market share.

Collectively all three brands put together have an 80% share of the market. The rest of the players like Google, LG, Huawei, Asus, Vivo accounts for the 20% share.

Premium Smartphone Market Share India

Brand	Q3 2019 MS	Q3 2018 MS
Oneplus	35%	30%
Samsung	23%	28%
Apple	22%	25%

Oneplus has gained the market by 5% in the last 1 year whereas Samsung and Apple has lost the market share.

The top-selling phones in the premium segment are OnePlus 7T, 7T PRO, Samsung Galaxy Note 10 and the S10 Series. Apple iPhone XR and the iPhone 11 are doing well for the brand.

Notably, Vivo is launching the new brand iQOO to improve the market share in the premium segment.

Below data is based on the counterpoint research… we have not considered IDC or other research numbers. 

Smartphone Market Share Trend – Q4(2018) to Q4(2019)

Mobile Market Share (%)	2018 Q4	2019 Q1	2019 Q2	2019 Q3	2019-Q4	%Change (Q4’19-Q4’18)
Xiaomi	27%	29%	28%	26%	27%	0%
Samsung	20%	23%	25%	20%	19%	-1%
Vivo	10%	12%	11%	17%	21%	11%
Oppo	7%	7%	8%	8%	12%	5%
Realme	8%	7%	9%	16%	8%	0%
Others	28%	22%	19%	13%	13%	-15%

Q4 2019 Vs Q3 2019 – Market Share comparison

·         Xiaomi has maintained the lead.

·         Samsung has dropped by nearly 1%.

·         Realme has lost market share from 16% to 8% during the period.

·         Vivo is doing great both offline and online to catapult its share to 21% and they have overtaken Samsung to become number 2.

·         Oppo has increased the share from 8% to 12%.

SMARTPHONE MARKET SHARE IN INDIA 2017 AND 2018 (ALL QUARTERS)

India Smartphone Market Share 2017-18	2017-Q1	2017-Q2	2017-Q3	2017-Q4	2018-Q1	2018-Q2	2018-Q3
Xiaomi	13%	16%	22%	25%	31%	28%	27%
Samsung	26%	24%	23%	23%	26%	28%	23%
Vivo	12%	13%	8%	6%	6%	12%	10%
Oppo	10%	10%	8%	6%	6%	9%	8%
Huawei	1%	1%	1%	1%	3%	3%	3%
Others	38%	36%	38%	39%	28%	20%	23%

*Oppo doesn’t include the RealME sales but has OnePlus sales.

SMARTPHONE MARKET SHARE IN INDIA 2016 (QUARTER-WISE)

Smartphone Market Share India 2016	2016-Q1	2016-Q2	2016-Q3	2016-Q4
Xiaomi	4%	4%	6%	9%
Samsung	28%	25%	23%	24%
Lenovo*	8%	8%	9%	9%
Vivo	1%	4%	5%	10%
Oppo	3%	3%	4%	8%
Micromax	16%	14%	10%	5%
Others	40%	41%	43%	35%

*LENOVO includes Lenovo and Motorola shipments.

Below is an article we wrote in October 2014 and you can see how the Indian mobile market has changed since then. Some of the leading Indian brands like Lava, Karbonn and Micromax have lost the race.